
Plot — What is The Secret of Selling the Negro about?
Film commissioned by the Chicago-based publisher of Negro Digest, Ebony, Tan, and Jet to encourage advertisers to reach out to African American consumers. The Secret of Selling the Negro depicts the lives, activities, and consumer behavior of African American professionals, students, and housewives. A Business Screen reviewer noted that the film focused on the “bright positive” aspects of the “new Negro family.” The sponsor issued a companion booklet offering the “do’s and don’ts of selling to the Negro.”
Top Cast & Director
▶ The Secret of Selling the Negro — Official Trailer
Quick Facts
| Type | Movie |
| Released | 1954 |
| Genre | Documentary |
| Language | English |
| Runtime | 21 min |
| Audience Score | 60% (6.0/10, 1 votes) |
The Secret of Selling the Negro — FAQ
Is The Secret of Selling the Negro worth watching? The Secret of Selling the Negro holds a 6.0/10 rating from 1 viewers. Film commissioned by the Chicago-based publisher of Negro Digest, Ebony, Tan, and Jet to encourage advertisers to reach out to African American consumers. The Secret of Selling the Negro depicts the lives, activities, an
Who directed The Secret of Selling the Negro? Directed by Wayne A Langston.
Who is in the cast of The Secret of Selling the Negro? It stars Robert Trout.
Where can I stream The Secret of Selling the Negro? Streaming availability for The Secret of Selling the Negro is listed above when a platform is confirmed. MovieLink App is an info guide and hosts no files.
When did The Secret of Selling the Negro release? It released in 1954.





